fig. B — brand identity

Brand Identity.

We create distinctive visual identities that bring together strategy, personality and design. From logos and colours to typography and brand language, every element is developed to tell one consistent story. Open any project to see the complete identity — concept, palette, typography and real-world applications.

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fig. B01 — brand identity · 14 boards

Swarniq

Jewellery

A refined gold marque and brand world crafted for a jewellery house — built to feel precious in print, on screen, on packaging and above the store door.

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fig. B02 — brand identity · 8 boards

Inaara

Silver Jewellery

Subtle. Stunning. Silver. A complete identity in a tropical rain-forest green — logotype, packaging, gift cards and stationery designed to take silver jewellery beyond sparkle.

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fig. B03 — brand identity · 8 boards

Divine Jewels

Jewellery

The V becomes a diamond, the I becomes the sparkle. A monochrome identity built on purity and clarity — extended into illuminated storefront signage.

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fig. B04 — brand identity · 8 boards

C. Mansukhlal Jewellers

Jewellery · Since 1958

The initials C and M intertwined into the silhouette of a swan — beauty, purity and luxury for a house crafting stories since 1958. A rich brown and gold world with flared serif typography.

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fig. B05 — brand identity · 10 boards

The Corporate Aroma

Food & Beverage · Corporate Catering

A fork, a plate and a smile combined into one mark — with the fork remade into a tie to give the identity its corporate character. A warm red, amber and cream palette built for appetite and approachability.

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fig. B06 — brand identity · 9 boards

Auspira

Hospitality

The letters A and S fused into a single fluid monogram representing a guest's journey from arrival to a memorable stay. A deep teal to soft mint gradient carries trust on one end and freshness on the other.

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fig. B07 — brand identity · 12 boards

Atria 360

Infrastructure Technology

An upward-moving A wrapped in an orbital ring with a spark at its centre — growth, 360-degree solutions and precision for a connected infrastructure ecosystem. Futuristic custom typography completes the system.

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fig. B08 — brand identity · 7 boards

Mivaate

Fashion · Designer Studio

The letter M, a sacred lotus and an upward arrow woven into one marque — beauty, prosperity and growth for a designer studio, carried across tags, bags and brand touchpoints.

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fig. B09 — brand identity · 8 boards

Amayora

Ethnic Couture

A lotus-crowned wordmark in deep maroon and gold — cultural heritage rendered with couture restraint, from the marque to the shopping bag.

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fig. B10 — brand identity · 8 boards

Learn Space

Education Technology

A light bulb drawn from the letter S — the moment an idea switches on. A navy and lime system for a digital learning brand across stationery, devices and screens.

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